Okay… I'm a geek. In fact, given my background as a professional comic book artist, writer, computer consultant and technology trade-show presenter, I'd venture to say I am an uber-geek. The fact that Rob Liefeld once described me exactly as such (both the fact that he described me like that AND that it was Rob Liefeld who did the describing) cements my place in uber-geekdom. But an actua honest-to-god working Tri-Corder… this is just the coolest damn thing I believe I've ever seen. More than that, I have to tip my hat to the geekier-than-me uber-geek who created it.

Tell me you don't want one… ga'head… tell me.

http://www.tricorderproject.org/tricorder-mark2.html

the Tricorder project – Science Tricorder Mark 2

Science Tricorder Mark 2. The Science Tricorder Mark 2 was a wonderful adventure of discovery to develop. It's my pleasure to be able to share it with you. To introduce you to the Tricorder projec…

Arguably Marshall McLuhan most famous quote, “The medium is the message,” is certainly no less true today than when he said it almost 50 years ago. For us in marketing, I’d go a step further and say, “The method is the marketing.”

I’ve been a salesman several times in my working life insurance, jewelry, and more. One of the most successful old school techniques I learned was the a five-point selling method.

1. Personalize
2. Promote the company
3. Promote the product
4. Create desire
5. Close

This technique served me very well, and I even adapted it to selling when I a an interactive director at an advertising agency. There I was selling websites, but the technique didn’t really vary much.

Here’s where this old school methodology DOES break down — Social media. Read more

Great post from +Tom Gorham on dealing with vendors over at +Automotive Digital Marketing. If you are calling me, you should be following these tips. I got three calls last week from people "guaranteeing" to get me on page one of Google. Page one for what? How is your system affected by Google's SPY-W changes (search plus your world). How does your system deal with Google's geo-targeting? With mobile search? Don't know? Don't waste my time.

http://www.automotivedigitalmarketing.com/profiles/blogs/from-the-trenches-digital-vendor-how-do-you-sell-your-wares

From the Trenches – Digital Vendor – How do you sell your wares? – Automotive Digital Marketing Professional Community

In the dealership, we are often besieged with vendors… today they are most often Digital Marketers of some kind. 
Dealers are very busy people.  Their time is…

Just found this incredible timeline. 13-billion years in the making. Wonderful use of HTML 5, too. A geeky geek's dream.

http://www.chronozoomproject.org/#/t55/t174/t66/t46/e137@x=0&y=0&w=2.74599542334096&h=1.0915331807780313

ChronoZoom

Search ChronoZoom Take a guided tour. Humanity. Human Prehistory. Life. Earth. Cosmos. previous play/pause next exit. Search. Tours. Narration: ON | OFF. Close. Infodot name > Bibliography. Take Ou…

Express Auto is looking for summer interns in our marketing department. You'd be working out of our Kalamazoo office. The internships are unpaid and run from the end of April to the beginning of September. I'm looking for 1-graphic design intern and 2-marketing interns. You must be available to work on site in Kalamazoo, Michigan.

Application for Summer Internship

Please complete all fields below, or call to set an interview time. 269.488.0000 ask to be connected with Marketing.

Any advice on how a business can best handle multiple locations on G+. +Express Auto has five locations (with more opening), but I don't want to create fives different pages. I think that dilutes the brand. So how do I list all five? Is there a trick to it? I'd like to include maps in the page for the Benton Harbor, Niles, Battle Creek and Kalamazoo locations. Right now I only have our Kalamazoo West (Stadium Dr.) location on there.